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Mozilla: An Intellectual Property Monster Story
- 16.05.2007
- This article unravels intellectual property law issues in the history of Netscape. It provides legal lessons and inspirational stories for entrepreneurial commercialisation ventures facing life or death issues in IP auditing and evaluation, perfecting the quality of their IP, IP management, IP strategy and IP litigation.
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Australian fashion law and industry trends
- 24.04.2007
- Trade marked names make the money go round in clothing, footwear, perfume, jewellery and accessories markets. This article examines trends and statistics relevant to commercialisation, management and legal practices in the fashion sector in Australia. It includes market capitalisation figures for global luxury brands. It ends with an overview of legal considerations for fashion labels in Australia.
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Digital music technology and copyright timeline
- 27.03.2007
- To track developments in digital music from 1981 to 2008, the timeline in this article sets out developments both for digital music technology and copyright issues. It also sets out an extensive further reading list on music law and technology law.
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Coffee brand values
- 22.03.2007
- In 2005 Ethiopia adopted registration of trade marks in its policy mix to overcome the problem of low coffee bean prices. It selected for registration YIRGACHEFFE, SIDAMO and HARRAR. This is a story about Ethiopia's attempt to increase coffee revenues using brands, IP strategy and licensing contracts.
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"The most successful product ever marketed in America"hot!
- 18.10.2006
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The story of Chester Carlson's invention and
development of xerography is a classic tale. A result was the creation of the Xerox 914 plain paper photocopier, which Fortune magazine
once described as 'the most successful product ever marketed in
America'. The story provides axioms about commercialiation and
immunises us against get rich
quick schemes. It is essential reading for innovators.
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Special Collection: Entrepreneurship Toolkit
- 01.09.2006
- This special collection begins by answering eight frequently asked questions. In Contemporary Challenge discover why "legal problems" in business usually involve a process or competency screw up. To learn more, use the selected links and references in Entrepreneurship Resources.
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The Art of War: Game Consoles 2005hot!
- 28.09.2005
- The global market for video games is predicted by PriceWaterhouseCoopers to be worth $A73 Billion by 2008. Read here the visons and positioning of Microsoft's XBOX360 verses Sony's PlayStation3. The author, Mike Clarke, is a lawyer, gamer and former employee of Nintendo.
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Snakes and ladders for beginner entrepreneurshot!
- 14.09.2005
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We have learned many lessons from resolving disputes between our clients and others in business collaborations and new ventures. This article reflects on our experience in over 50 projects in recent years. It end with seven practical recommendations for your next project.
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Proposal Checklisthot!
- 08.11.2004
- In pitching, presentations, tender bids and making proposals you must put your wares in the best light. Use this checklist to put you capability in the spotlight and make it easier for your customers and prospects to buy from you.
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Copyright Law, Commercialisation and Managementhot!
- 27.05.2003
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This is a short slide presentation on copyright fundamentals. It includes perspectives from law, management, business operations (eg the role of copyright agencies) and economics (ie the need for business model evaluation).
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Digital Media Copyright, Collection Agencies and Fair Dealinghot!
- 27.05.2003
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An introduction to copyright issues for libraries and educational institutions when privately owned copyright material is accessed, used or copied. This conference paper was presented at the New Frontiers in Library Management 2003 Conference, IES Conferences, Sydney.
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Practical Tips for Licensing Content
- 01.06.1998
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A review of the "Licensing Content for Multimedia" publication in 1998 by the Copyright Council of Australia. Following the path of the multimedia market since its emergence in Australia in 1992, the review critiques the "content is king" thesis and advances the view that by 1998 the formula for success for many successful suppliers in multimedia had become content + design + management consultancy. It is much more today...
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How to make business proposalshot!
- 03.01.1995
- A practical paper for making business proposals in three simplified steps of looking inward, looking outward and looking ahead.
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Technology Commercialisation Legal Toolshot!
- 20.11.1991
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A highly readable and practical 37 page study on technology commercialisation, especially for contract and technology management. An annexure overviews the commercialisation process.
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